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Sep 2019
At Grassroots, we define Off the Wall campaigns as wild postings that have one or more objects attached to them. The purpose of the item varies from campaign to campaign. Sometimes its free samples for pedestrians to take home with them. Other times the objective is just to make the poster stick out. Here are our top 10 Off the Wall campaigns… Beefeater Pink Posters Massive strawberries were attached to monster posters to promote Beefeater Pink which is a strawberry flavored gin. American Ultra Posters To advertise the American Ultra movie, branded rolling papers were applied to wild postings for…
Grassroots’ Top 7 Mobile Vehicle Advertising Campaigns
We have launched a wide range of mobile vehicle advertising campaigns. From food trucks to display trucks to digital billboard trucks, we have done it all. Here are our top Mobile Vehicle Advertising Campaigns. Malibu Rum Mobile Vehicle Advertising Campaign To promote Malibu Rum, we transformed our display truck into a mobile Malibu Bar. Complete with a bamboo roof, surfboards, towels, beach sand, photo wall, and of course a Tiki…
8 Reasons Why You Should Use Guerilla Marketing
Guerilla marketing is out-of-the-box, exciting and memorable. Even the history of the word guerilla marketing is unique. It got its term from guerilla warfare which is a type of irregular warfare that uses small tactical strategies that have elements of surprise such as ambushes. Guerilla marketing was inspired by this term since it uses similar tactics but in the marketing world. Here are 8 reasons why you should launch a…
14 Things to do in Toronto this Summer 2019
Want to make the most out of summer 2019? If your answer is yes, then you’re in luck. Fortunately, several clients have been running event campaigns, so we know of many exciting activities to partake in this summer. Fringe Festival The Toronto Fringe Festival is Ontario’s largest theatre festival that has over 150 productions at more than 30 venues. You can experience a variety of music, art, comedy and/ or…
Top 5 Advantages of Mobile Billboard Advertising
Before launching a campaign, it is essential to identify your objectives and to choose an advertising medium that can meet those objectives. If your goals include high exposure, high return on investment and reaching multiple target markets then mobile billboard advertising is the medium to use. Here are the top advantages of mobile billboard advertising. Target Specific Markets With mobile billboard trucks, you have the complete freedom to decide where…
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