Staff Picks 2018!

Every year, the Grassroots staff does a round-up of our favorite campaigns from the previous year. 2018 was a very busy and successful year that was full of amazing clients and creative campaigns.  Here are our favorite campaigns of 2018…

G-Adventures Mural

I loved how the mural had a very positive message and an interactive element.

• Mike, VP of Sales and Operations

FILA Europe Campaign

Grassroots enters the European market for FILA with wildposting distributions in Amsterdam, Berlin, London & Paris.

• Favorite of Lynne (Business Manager) and Kelly (Operations Manager)

Tie between DAZN Mini Monsters & Leafy Mini Monsters

Both campaigns had an amazing poster design.

• Jeff, National Account Executive, Arts & Culture

Tie between Stewardship Ontario Ice Cream Truck & Canopy Wildpostings/Projections

We launched an extremely out-of-the-box campaign for Stewardship Ontario that utilized iPads to play a recycling game and handed out ice cream. The Canopy Campaign was also one of my favorites since it ran all summer long in all major markets throughout Canada (Toronto, Vancouver, Ottawa, Calgary, Edmonton, Winnipeg) and it had market specific projections.

• John, National Account Executive

United Way Park Benches

I loved that campaign! I helped assemble those benches which was a great feeling.  Also, the vinyl and bench looked so wonderful together.

• Bill, Warehouse Manager

RIFF Wildpostings/Monsters

Very cool creative!

• Corey, Projection Operations

Tie between CannTrust Mini Monsters & AltaVie Mini Monsters

It was a pleasure helping these LP’s spread the word prior to making history on Oct 17.

• Dagi, National Account Executive

Zeds Dead Wildpostings

I loved how the Honest Eds store was incorporated in the Zeds Dead poster design.

• Emily, Design and Operations Coordinator